Delta unveiled its custom Airbus A350 Team USA aircraft livery in Toulouse, France, honoring the airline’s commitment to celebrating these athletes’ journeys and connecting them with their dreams as the official airline of Team USA.
The Team USA-inspired A350 celebrates Delta’s eight-year partnership with the United States Olympic and Paralympic Committee, which runs through the Los Angeles 2028 Olympic and Paralympic Games.
“Unveiling the Team USA aircraft for the Olympic and Paralympic Games Paris 2024 marks a major milestone for Delta’s support of Team USA as we look toward the start of competition in just a few months,” said Chief Marketing Officer Alicia Tillman. “This plane, designed by our in-house creative team, represents Delta’s commitment to Team USA and our partnership to elevate these athletes to reach their highest potential. As this plane flies around the world in the coming months and years, we hope it is seen as a symbol of hard work, dedication, and the upward momentum to being the best that Team USA and Delta innately share.”
Delta’s Chairman’s Club Takes Delivery in Toulouse
The celebration in Toulouse—home of Airbus’ global headquarters and where the plane was built and painted this year—had a special audience this year. Delta’s Chairman’s Club—a peer-selected honoree group of the airline’s top 100 employees from divisions across the company—was a part of the reveal moment for the first time.
These employees, who are nominated by their peers and Delta’s most senior leaders, represent top employees from across the business. The honorees, which are selected annually, are chosen based on their merit and ability to exemplify the Delta brand each day. Each year, Chairman’s Club Honorees receive the distinction of flying on a new Delta aircraft home to Atlanta as recognition of their commitment and dedication to the brand. To celebrate the countdown to the Paris Games, the 2023 honoree class was able to unveil the brand-new Team USA livery design and be the first to fly on the newly minted plane. Members of the 2023 class were in attendance for the occasion.
“Team USA athletes are resilient and perseverant – much like Delta’s own people who work each day behind the scenes to connect the world,” said VP of Global Communications Gina Laughlin. “Celebrating this moment alongside our 2023 Chairman’s Club Honorees is only fitting as Delta’s people and Team USA work diligently each day to bring the best of themselves to their work. No one better understands what it means to Keep Climbing to the top.”
Delta’s Chairman’s Club Honorees will fly the aircraft back to Atlanta on May 3.
The custom livery was designed over several months by Alessandra Rabellino and Delta’s internal brand design team, Window Seat. The bespoke design boasts red, white and blue colors with ‘Team USA’ proudly written across its side and maintains elements of the Team USA Livery design for the Olympic and Paralympic Winter Games Beijing 2022, as a nod to the beginning of the partner journey, while also incorporating features that look ahead to Paris and beyond.
“We evolved one of the main features from the Beijing Livery – the jet stream – into the shape of the Eiffel Tower, symbolizing momentum as we countdown to Paris,” Rabellino said. “Being able to see the big reveal after the curtain drop was so exciting. But what is even more special is being part of this occasion alongside the Chairman’s Club Honorees who have such a big impact on our company – it’s a true honor.”
On May 2, Delta unveiled its custom Airbus A350 Team USA aircraft livery in Toulouse, France, honoring the airline’s commitment to celebrating these athletes’ journeys and connecting them with their dreams as the official airline of Team USA.
About Delta’s Team USA Partnership
To further its commitment to Team USA, Delta has also proudly partnered with 15 Team USA athlete ambassadors for the Olympic and Paralympic Games in Paris 2024. This group of inspiring athletes will join Delta on the road to Paris, and the airline will support them both on and off the field of play, celebrating their stories of resilience and perseverance as they pursue their Olympic and Paralympic dreams.
