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    Home»Airport News»SSP Awarded Contract at JFK Terminal 5
    Airport News

    SSP Awarded Contract at JFK Terminal 5

    Metropolitan Airport NewsBy Metropolitan Airport NewsNovember 28, 20256 Mins Read
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    Mister Paradise at JFK Airport Terminal-5

    SSP America has been awarded a contract to operate more than 10 units at John F. Kennedy International Airport’s (JFK) Terminal 5 (T5), enhancing the food and beverage options at the iconic travel hub as part of a major refresh of airline JetBlue’s flagship terminal. The move builds on SSP’s strong relationship with Fraport USA, and strong track record of operating at the city’s leading airport. In addition to the already open local favorites Jacob’s Pickles and Leon’s Bagels, the expansion includes beloved New York staples and internationally recognized names, providing locals and visitors an authentic taste of place. 

    Mister Paradise: Mister Paradise is a vibrant cocktail bar in the East Village known for its tropical-inspired drinks and colorful, retro decor. It offers a lively atmosphere perfect for socializing and enjoying creative, expertly crafted New York cocktails.

    Dunkin’: The popular global brand is the largest coffee and donut chain in the US, renowned for its wide variety of coffee, iced beverages, donuts, and breakfast sandwiches. Founded in Massachusetts, Dunkin’ focuses on providing quick, affordable, and convenient options for guests on the go. The brand has expanded to over 14,000 locations in nearly 40 international markets.

    Shake Shack: Shake Shack serves elevated versions of American classics using only the best ingredients. It’s known for its delicious made-to-order 100% Angus beef burgers, crispy chicken, hand-spun milkshakes, house-made lemonades, beer, wine, and more. With its high-quality food at a great value, warm hospitality, and a commitment to crafting uplifting experiences, Shake Shack has quickly become a cult-brand with widespread appeal. Shake Shack’s purpose is to Stand For Something Good®, from its premium ingredients and employee development, to its inspiring designs and deep community investment.

    Birch Coffee: Birch Coffee is a popular New York City café known for its expertly brewed coffee and welcoming, library-inspired atmosphere. Since 2015, Birch Coffee has been roasting its coffee in Long Island City, where craft and consistency come together. Each coffee that is sourced is given its own unique roasting profile—because every region, every farm, every coffee deserves thoughtful attention.

    Tiki Chick: Tiki Chick is a vibrant, tiki-themed bar known for its elevated tropical cocktails, laid-back island vibes, and iconic chicken sandwiches. Located on the Upper West Side, it offers a fun escape with colorful decor, a one-of-a-kind frozen piña colada, and a playful atmosphere to help transport guests into a little slice of paradise.

    Juice Press: Juice Press is the leading innovator and source of plant-based food and beverages, making it easier for customers to make healthy, delicious, and environmentally friendly choices. Offering organic cold-pressed juices, smoothies, and acai bowls, Juice Press is known for its commitment to wellness and emphasizes clean ingredients as well as sustainable practices.

    The Gotham Burger Social Club: The Gotham Burger Social Club is a white-hot, true local brand serving universally appealing burgers kicked up a notch with grilled onions, melted American cheese, signature pickles, jalapeños, and Club Sauce, and other Insta-worthy dishes. Gotham Burger Social Club has a warm, Western-inspired interior—think open-kitchen bar, cozy booth seating, and rustic yet modern styling.

    Threes Brewing: The Brooklyn-born brewery is celebrated for its commitment to crafting approachable beers that balance simplicity with complexity. The brewery is known for its popular and award-winning flagship beers—Vliet, Logical Conclusion, Gowanus Gold, and All or Nothing—as well as limited-edition and seasonal beers. They have locations in Gowanus, Greenpoint, Governors Island, and Huntington, Long Island, and are deeply integrated into the neighborhoods they serve, acting as community-based hubs for live music nights with local artists and private events.

    Blind Barber: Blind Barber started out as a unique hybrid barbershop and cocktail lounge experience, offering classic grooming services by day and transforming into a lively bar scene by night. Founded in 2010 in New York City’s East Village, it’s known for its speakeasy vibe, signature drinks, and stylish atmosphere. Today, Blind Barber has expanded beyond the chair with a full line of award-winning grooming products—recognized by the editors of GQ, Men’s Health, Forbes, and Allure—bringing the barbershop experience home.

    SSP America’s Chief Development Officer Paul Loupakos commented, “Terminal 5 has long been a symbol of customer-focused innovation, and its refresh is a bold step forward in creating a more immersive, New York-inspired experience. SSP America is honored to be part of this transformation, curating a portfolio that celebrates the city’s culinary diversity and vibrancy. Our mission is to make the airport the best part of the journey—and in T5, that means delivering heartfelt hospitality and a true taste of place that travelers will remember.”

    The refresh of JFK T5 included the addition of a number of new concessions and new amenities including art installations and a redesigned central concourse inspired by New York’s fabled parks. Additional concessions are due to open in 2025, with the improvements completed by the end of 2026. 

    Jose Cuevas, vice president of operations for Fraport New York, added, “We’re proud to introduce these new dining concepts to JFK T5, each bringing its own authentic flavor and character that capture the energy of New York. Together, they elevate the experience in the terminal, offering customers more variety, higher quality, and a true taste of the city before they take flight.”

    Fraport USA is a leading developer and operator of retail, dining, and service programs at major airports across the United States. At JFK, Fraport serves as the concessions developer/manager for T5, partnering with JetBlue and the Port Authority of New York and New Jersey to deliver a best-in-class commercial experience. As part of the ‘T5 Refresh’ program, more than 40 new concessions will be introduced, including over 18 local food & beverage and retail concepts, and a redesigned central concourse will bring a ‘New York parks’-inspired ambiance with greenery, park benches, concrete chess tables, and warm lighting, and a local art initiative. The project aligns with the Port Authority’s broader $19 billion redevelopment of JFK. Fraport USA’s work at T5 not only elevates the culinary and shopping environment, but also reinforces job creation, community-business partnerships, and economic growth in the region.

    JFK Terminal 5 John F. Kennedy International (JFK) Airport News
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    Produced by a team of aviation professionals and enthusiasts, our mission is to inform and update the more than 68,000 employees who work on the metropolitan New York airport properties, as well as the many others that provide goods and services in the surrounding communities.

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    SSP America, a division of SSP Group, a leading operator of food and beverage brands in travel locations worldwide, together with JFKIAT, the operator of Terminal 4 at John F. Kennedy International Airport, today announced the reopening of the refreshed Five Borough Food Hall, SSP America’s proprietary New York-inspired food hall concept at JFK Terminal 4. The reopening was celebrated with a ribbon cutting at Terminal 4 on May 21, bringing together representatives from JFKIAT, SSP America, For Five Coffee Roasters, joint venture partners, airport leaders, and the teams behind the refreshed dining experience. Since its debut, Five Borough Food Hall has been recognized as one of SSP America’s signature proprietary concepts, earning AXN’s Best New Concept award in 2018 and FAB Awards’ Airport Street Food Offer of the Year in 2018. Originally created by SSP America in partnership with JFKIAT, Five Borough Food Hall has been reimagined for today’s traveler while preserving the energy, variety, and unmistakable New York spirit that made the concept a standout at Terminal 4. The refreshed food hall brings together a broad all-day lineup including For Five Coffee Roasters, Dromos Fresh Greek Food, Mango Taco Truck, Five Borough Food Hall Deli, and 5BFH Pizza, offering travelers everything from locally roasted coffee and pastries to Greek-inspired bowls, tacos, burritos, New York deli sandwiches, pizza, salads, and grab-and-go items. As the international terminal of JFK, Terminal 4 is where America greets the world — and where Big City dining starts before the journey begins. Today, Terminal 4 spans more than two million square feet, serves more than 27 million passengers annually, houses 21 airlines, and supports a community of 12,000 employees. In a terminal defined by movement, diversity, and global connection, Five Borough Food Hall offers a dining experience designed to meet the moment: fast when travelers need speed, varied when they want choice, and unmistakably rooted in New York. The refreshed design moves the original concept forward from its food-truck hall roots into a modern New York neighborhood market. Warm wood details, brick textures, mural-wrapped columns, subway-inspired tile, bold menu graphics, branded refrigerated cases, and open service counters create a layered sense of place that nods to the streets, storefronts, delis, slice shops, coffee counters, and global flavors found across the five boroughs. “Five Borough Food Hall has always captured what makes New York such an extraordinary food city: its pace, diversity, and creativity,” said George Mboya, CEO of SSP America. “This refresh marks an exciting new chapter for a concept created specifically for JFK Terminal 4 and a key part of our partnership with JFKIAT. Together, we’re continuing to deliver authentic dining experiences that reflect the city outside the terminal and bring the best part of the journey to life for our travelers.” “Marking the reopening of Five Borough Food Hall at JFK T4 is a significant milestone as we continue to elevate the terminal experience for our passengers,” said Roel Huinink, Chief Executive Officer of JFKIAT. “Thanks to our long-lasting partnership with SSP America, who have been instrumental throughout our 25-year journey, passengers at T4 will have access to a curated selection of exceptional culinary options, offering a New York sense of place that aligns with the Port Authority’s vision for JFK. The addition of For Five Coffee Roasters exemplifies that vision, and we’re very pleased that this local Queens-based business will have the opportunity to enter the airport concessions space for the first time with the benefit of SSP’s global expertise and mentorship.” A key part of the refreshed offer is the addition of For Five Coffee Roasters, the Queens-born specialty coffee company known for small-batch roasting, premium beans, and cafés designed around craft, hospitality, and New York energy. Its Five Borough Food Hall menu includes hot and iced espresso drinks, cold brew, matcha, chai, pastries, and signature beverages including The Five and The Louie. "Opening our first airport location at JFK is a milestone that feels especially meaningful because it brings us back to where our story began — Queens,” said Stefanos Vouvoudakis, Co-Founder and CEO of For Five Coffee Roasters. “For Five was built to redefine what coffee hospitality could look like — combining elevated design, exceptional product, and a level of service that delivers a luxury experience within an everyday ritual. To now bring that vision to one of the world’s most iconic gateways is an exciting milestone for our team and our brand. Through our partnership with SSP America and JFKIAT, we’re proud to introduce travelers from around the world to a New York-born coffee experience rooted in craftsmanship, hospitality, and the energy that defines this city.” The refreshed Five Borough Food Hall also supports the operational realities of one of North America’s busiest international terminals. Multiple counters, clear menu identities, strong visual cues, grab-and-go merchandising, and a broad range of meal solutions help serve different passenger needs across the day — from early morning coffee and breakfast to lunch, dinner, snacks, and meals to take to the gate. The reopening comes as JFK Terminal 4 celebrates its 25th anniversary, marking a milestone year for one of the most significant public-private aviation partnerships in the United States. SSP America’s presence at Terminal 4 is part of a longstanding relationship with JFKIAT, built around a shared commitment to delivering a food and beverage program that matches the caliber, complexity, and international character of the terminal. SSP America and JFKIAT Celebrate the Next New Chapter of Five Borough Food Hall at JFK Terminal 4

    SSP America and JFKIAT Celebrate the Next Chapter of Five Borough Food Hall at Terminal 4

    May 22, 2026
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